After many years of album design, I found that the albums of foreign trade enterprises are changing from "product list" to "technical passport". A recent contact with a textile auxiliary enterprise in Shanghai is an example-after the new album uses tactile ink and modular design, overseas orders have soared. Disassemble this booklet today to see how start-ups use design to incite the international market.

Textile industry albums often fall into the misunderstanding of "fabric piling", but this design has played a new trick. The cover is made of 120g sugarcane fiber paper, which has a rough touch that coincides with the concept of environmental protection. It is matched with Pantone 2945C technology blue hot stamping, which is both professional and warm. The inner page is run through the visual element of "molecular chain". Data verification: after using recycled paper, the carbon footprint of a single book is reduced by 42%, accurately meeting the requirements of EU environmental protection regulations.

Design idea: Let chemical parameters "breathe"

There are two core problems: first, how to visualize the chemical characteristics of additives; Second, how the certification standards of various countries are clear at a glance. The solution is hard-core：

Thermal ink interaction: Antibacterial effect diagrams are printed with temperature-changing ink on key pages, and red active areas are revealed by finger rubbing. The measured customer stay time is increased by 58%;

Modular information architecture: the product is disassembled into three-dimensional coordinates of "environmental protection-washability-safety", and non-technical personnel can understand the advantages in 3 seconds;

Global certification visualization: Each product is marked with certification marks from 6 countries including OEKO-TEX and REACH, and the electronic certificate can be directly reached by scanning the code.

Under the "dual circulation" strategy, domestic textile foreign trade is facing upgrading pressure. The album specially adds a "Global Compliance Map"：

UV varnish prints the national standard comparison table along the "the belt and road initiative", and the red and blue divisions mark the certification differences;

Implanted in WhatsApp business portal, you can directly contact multilingual customer service by scanning the QR code, and the actual inquiry conversion rate has increased by 23%.

In the picture, we can see the inside pages of the brochure showing different combinations of colors, textures and textures, as well as the detailed features of the material. These beautiful images not only highlight the unique appeal of the blue fabric, but also highlight its wide range of applications. In addition, the text section describes Blue Fiber as an innovative and fashionable textile company dedicated to providing quality fabric products and services to customers worldwide.

The design combines the brand philosophy and product features of Blue Fiber, highlighting the company's professionalism and innovation.Company Profile DesignIt will not only help customers better understand the characteristics and application value of blue fiber, but also attract more potential customers, thereby promoting the company's marketing.