After more than ten years of album design, I found that the brochures of textile foreign trade enterprises are undergoing a transformation from "product manual" to "brand chronicle". The anniversary album of a company that has been deeply involved in the industry for 20 years uses metal cold ironing technology and modular narrative structure to effectively improve the retention rate of overseas buyers. Today, Xiaobian will analyze this booklet and see how traditional industries use design to tell the story of time.

Design Style: Loom Aesthetics

The cover is made of 210g wire blended paper, and the surface texture simulates the warp and weft interweaving of cloth, with Pantone 18-4052 classic navy hot stamping. Hidden mystery in the interior page design: the global supply chain map uses UV varnish to outline the "One Belt, One Road" route

At present, Chinese manufacturing is shifting from "scale output" to "value output". A picture album has already surpassed the propaganda carrier and become the "tactile interface" (tactile interface) for the digital transformation of traditional industries. When metal is cold-ironed to engrave the texture of time, and when textured paper carries the torrent of data-these design details are just the secret weapon for small and medium-sized foreign trade enterprises to break through homogeneous competition.

In addition, the design also pays attention to the layout and color matching rationality, through the adjustment of font size, layout position, etc., the entire page looks hierarchical and prominent, effectively conveys the company's core values.

Anyway, thisCompany Profile DesignVisually impactful and attractive, allowing people to quickly understand the company's brand image and business characteristics. At the same time, the simple and modern design style can also show the company's pursuit of excellence and continuous innovation spirit quality.