Crisis, like a lurking behemoth, can at any moment attack enterprises with surprising force. How to avoid danger and realize the win-win of the crisis public relations is an important issue for the internal journals of enterprises to think about.

First of all, the internal journals of enterprises should be keen to capture the signs of crisis. Crises often occur not suddenly, but slowly. As the "one-eyed" of enterprises, the internal journal of enterprises should gain insight into various risk factors inside and outside enterprises, find out hidden dangers in time, and make corresponding plans. Ancient Clouds: "I'll be at the top of the mountain, and I'll see all the small mountains. "Enterprise internal journal's eyes, should be far-sighted, only in this way, can grasp the germ of crisis, resolve the potential risk.

Second, the company should react quickly and take decisive action. Time is life in the face of crisis. At this point, the company needs to show agility to react, and to face the problem decisively. Do a good job in crisis PR, as the ancient poem says: "Lingyun's daughter's house on the river is rising to 90,000 li. "Only with extremely fast speed, can we restore the corporate image in a short period of time, and avoid bad consequences.

At the same time, the internal journal of the enterprise should plan the propaganda carefully to deal with the crisis. When the crisis broke out, the public relations strategy of the company's internal journal was especially crucial. It is a challenging and difficult task to communicate the attitude, handling measures and appeasement measures of the enterprise to employees and the outside world by using flamboyant rhetoric, combining technical terms and technical parameters. Tang poet Seng Guanxiu once wrote a poem: "Suxi Jian'an near the water tower, dream of the Yangtze River roaring fishing boats. "The company's propaganda is called a dream of fishing boat, that is, with unique rhetoric and artistic expression, arouse the employees and the outside world's resonance and attention.

The most important thing is that the internal journals should actively communicate and establish a good cooperation mechanism. Crisis public relations can not be separated from the close cooperation of various departments within the enterprise. The internal journal of the enterprise should tie up the bridge, promote the effective communication and information sharing among various departments. Only when all departments are integrated, can we effectively link internal and external information and form a unified voice and action. As Du Fu wrote: "Sophisticated but stripped away, move on with the world. It's clear. "So sophisticated, facing the crisis, the internal journal of the enterprise can have a pre-plan for the crisis, respond quickly, and resolve the crisis.

In the crisis public relations, the internal journals of enterprises play an important role in the stage. Only by keenly capturing the signs of the crisis, reacting quickly, planning propaganda carefully, communicating and cooperating actively, can we stabilize the ship and build a strong public relations fort in the crisis. As Wang Zhihuan, a scholar of the Tang Dynasty, said: "The stork tower is a hundred feet high, and the long river sets the sun. "Enterprise internal journals are like storks on high-rise buildings. They should deal with the crisis with far-sighted vision and complete words, so as to maintain a good reputation for the enterprise and maintain the momentum of development.

On the road of crisis PR, the company is a prudent navigator, able to keep calm in the face of crisis and lead the company through difficulties. Only by further consummating the crisis public relations strategy and cooperating closely inside and outside, can we improve the ability to resist the crisis and create a good environment for the stable development of the enterprise.

Crisis is always a double-edged sword. The company's internal journal is also a life-saving anchor. So let's look forward tointernal journal of enterpriseBecome an important role in crisis public relations, with sharp style of writing, gorgeous rhetoric, modern thinking to help enterprises deal with the crisis, resolve the crisis, and create brilliance again.

Recommended Reading：

Karate Club Promotional Album Design and Printing Case

How to draw a smooth curve with the pen tool when Illustrator is designing an album?

Brochure Design PDF File How to Perform Batch Text Transfer Check

How to match colors in album design?