In recent years, with the advent of digital age, the remodeling of corporate image has become more and more important. In this fiercely competitive market environment, enterprises need to use a brand new weapon to attract customers, enhance the visibility, that is, the design of mechanical magazine. As the secret weapon of modern enterprise image shaping, the design of mechanical internal periodical not only has its own culture connotation, but also shows its superior ability in communication effect. First of all, let's look at the uniqueness of the design of mechanical magazine in terms of cultural connotation. In the design, we must fully consider the industry characteristics and orientation of the enterprise, and highlight the professional and technical capabilities of the enterprise. Use professional

In the complex and colorful world of design, no tool can be as colorful as ink, giving a piece of paper plain color to start the life of thousands of colors. Especially in the design of mechanical printing, the proper choice and application of ink directly affects the design effect and determines the charm and power of a work. This article will discuss how to select and use inks in mechanical printing design. First of all, the correct choice of ink stems from an understanding of its basic properties. Different from ordinary pigments, inks have special density and fluidity, can adhere to the paper in the printing process, maintain consistent color and gloss. The composition of ink also directly affects its characteristics.

With the increasingly fierce market competition, enterprises need to make full use of various advertising means to promote their products and services, and the most common one is the brochure. In the machinery industry, the machinery advertising brochure is especially important, it not only can let potential customers better understand the products and services of the enterprise, but also can convey the brand image and corporate culture of the enterprise, thereby enhancing the reputation and reputation of the enterprise. So, how to make an excellent mechanical advertising brochure? 1, clear propaganda purpose and audience group Before making a brochure, need to clearly publicize the purpose and audience group, so as to show the enterprise targetedly.

With the development and innovation of science and technology, the technology and products of machinery industry are changing with each passing day, the design of machinery album has become one of the important promotion methods of machinery enterprises. However, how to break the mediocre and elegant design, how to combine the visual interest of the picture book with the information transmission, is the problem that designers in the mechanical industry need to think about. Among them, layout decoration and typesetting ratio is a design element that can not be ignored, below we will discuss how to master layout decoration and typesetting ratio relationship. Layout Decoration Design Layout Decoration is one of the more complex components in album design, layout design as the face of the whole album,