With the development and innovation of science and technology, the technology and products of machinery industry are changing with each passing day, the design of machinery album has become one of the important promotion methods of machinery enterprises. However, how to break the mediocre and elegant design, how to combine the visual interest of the picture book with the information transmission, is the problem that designers in the mechanical industry need to think about. Among them, layout decoration and typesetting ratio is a design element that can not be ignored, below we will discuss how to master layout decoration and typesetting ratio relationship.

I. Layout decoration design

Layout decoration is one of the more complex components in the album design. As the face of the whole album, layout design can add visual aesthetics to the album and display the professional and high-tech sense of the products.

1. Matching Pictures and Texts

Placing pictures on the layout of an album is unavoidable, as the purpose of a mechanical album is to demonstrate the functions and features of the device. However, how do you fit the picture and text? We need to consider the space occupied by the picture and text. Putting a large picture in the middle of the page and adding some introductory content next to it is a nice design. When matching, pay attention to the proportion of images and text. If images take up too much space on the page, they may appear too cluttered and difficult to understand. Therefore, it is critical to allocate the proportion of pictures and text on the page.

2. Use of Colors

Color is an important part of album design. Correct color matching can add beauty and professionalism to the album. However, when carrying out color matching, pay attention to match the color and brand. Avoid too many colors in a single-page album, which can interfere with the vision and cause visual fatigue. You should select two or three colors for matching, and then adjust these colors to achieve a relatively harmonious effect of their brightness, saturation, and brightness parameters.

II. Design of typesetting proportions

When the design sketch has been drawn, the next step is to use the pictures and text in the right place to give a clear visual representation of the unique design and concept. Therefore, it is essential to organize information and content in the right and reasonable way.

1. Title

Titles are tempting inducements. In the design of the mechanical industry album, the form of the title can be varied. But the main job of the title is to interest the reader and make it enjoyable to read. When designing, the title should be placed at the top of the page, and the title should take up a larger proportion of space on the page to better attract the reader's attention.

2. body

The body is the part of the album that provides key information. To make the text easy to read, you need to provide as much blank space as possible for the text. Don't put too many words and pictures in one page at a time, which is not conducive to reading and understanding. Avoid single horizontal lines in typesetting, and choose proper font, font size, and line spacing according to your reading habits.

3. Pictures

The reading experience is enriched by the increasing number of pictures in the mechanical picture book. However, images should not just be a collection of abstract design elements, they should also be a carrier for delivering important information. When designing, you should know which images can help readers understand products and services. At the same time, the same principle as before, in the image design, should also be reasonable layout, avoid excessive occupation of page space.

Summary

Mechanical album designLayout decoration and typographical proportions are crucial elements, but be careful not to ignore the combination of text, typography and pictures. Good design can help better convey information, improve visual aesthetics and efficiency, and also better engage readers. When designing mechanical albums, designers should consciously understand how to use different typographical proportions and creative elements to create albums with unique visual experiences.

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