A good company needs a good product brochure. What are the characteristics of a great company's product brochure design? Let's take a look at these five characteristics!

First, having a good theme is the first step in planning a corporate product brochure. The theme is the improvement and understanding of brand development strategy, corporate image strategy and marketing strategy. If the subject of the brochure is not decided in advance, it can only be a mechanical display.

Second, the brochure must be designed to highlight your priorities. In this era of fast food reading pandemic, not every user will read your company's product brochure carefully. So be sure to take into account the reading habits of most readers! In addition, most users browse from left to right and top to bottom! Focus on where users are most likely to browse, critical content must be more compelling than others!

Third, you need to be creative. The idea is consistent with the publicity strategy of the company's product brochure. The correct expression in the right position is conducive to the reflection and output of the publicity ideas.

Fourth, brochure design and color page design are also very delicate in color matching. The product brochure should not be too fancy. The brochure should consist primarily of two colours. The background color should be white, and white is a wildcard color that can be matched with other colors. For other colours, it must be matched according to the dominant colour of the brand. Colors can be used to highlight titles and product benefits.

Fifth, a productBrochure DesignThere's no need for complicated content. The most important thing is simplicity. Don't use verbose words! Pictures should be concise, just right, eye-catching, highlighting the product's advantages, as a user, don't have much patience to read your long story! So, this requires that our copybook be as concise as possible.