The image of an enterprise is determined by many aspects, including the products, services, management ideas and so on. As an important marketing tool, picture album is an important medium to display the enterprise image and product characteristics. A good album design can make the audience better understand the culture and brand of the company, and can improve the company's visibility and revenue. So, what parts should be included in the routine design of the album? This article will combine with the corporate culture to carry on the elaboration.

Part I: "Cover Design" - Displaying Corporate Image

The cover design of the album is very important, it is the first part to be seen and remembered, and must be perfect. The image and brand of the enterprise are displayed on the cover. After seeing it, you can understand the culture and brand image of the enterprise intuitively. Enterprises can express their own characteristics and creativity through the design of the cover, so that the audience has a good impression on the enterprise.

Part II: "Enterprise Profile"--Elucidating the development plan of the enterprise

The enterprise profile is to show the enterprise characteristics, product characteristics, service characteristics, enterprise culture, development history and other aspects of the content. A good introduction to the enterprise enables the audience to learn more about the enterprise, including the environment, team, philosophy, products, and future development goals. Enterprises should display their corporate culture, brand concept, service concept and product characteristics through picture albums to enhance the audience's awareness of the company and its products.

Part III: "Product Introduction" - Shows the features and benefits of the product

Product introduction is an indispensable part of the production of the album, in values, colors, visual and other aspects of the product's characteristics and advantages. This is a good way to introduce enterprise products, through pictures and text to visualize the product features and advantages, enhance the audience's impression of the product.

Part IV: "Contact" - a platform for communication and communication

Contact is the last part of the album design routine, it is behind the scenes work is the most critical step. Contact information enables audiences to communicate with enterprises or products more conveniently through telephone, address, and email, which greatly enhances audiences' understanding and trust in enterprises.

Anyway,album designIt is an important medium to truly display the corporate image and product advantages. Designers must take into account the corporate culture, brand concept, service concept, product characteristics, and so on, from every aspect of the design. Spread out a clear, neat, organized and self-fit with the corporate image of the album.

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