Breaking down the shackles of tradition

In this era, brochure design is no longer just based on the products and services of merchants to display information, it has gradually become a delicate bridge between merchants and customers. Past designs are abstract, on paper, and rarely inspire people's motivation. So, in this more and more individuation and modern sense of the moment, how to let the brochure produced by the album company jump out of the frame, infect readers, achieve empathy?

Cleverly Breaking "Plane Transfer"

1. Topic guidance: Targeting Specific Populations

To make the design and production of the brochure empathize with the reader, you might as well start with the content of the design. Sharply grasp the common characteristics of readers, and skillfully set topics closely related to readers in the brochure, such as enterprise development, social hot spots, etc. This leads the reader to an immersive perception that triggers potential hormonal fluctuations.

2. Cultural integration: International and regional

At the time of globalization, we should pay special attention to the combination of international elements and regional features to show the brand-new cultural experience of the album company. Such as incorporating western fashion elements into traditional designs, or using regional patterns to decorate brochures. Make it in the international or local market, the album has distinct individuality and adaptability.

Visual stimulation: Gorgeous transformation

1. Color application: Emotional cues

Color is a powerful mind manipulator. Bright colors often make people happy, dull colors easily make people feel depressed. By grasping this principle, you can inject the emotion that the album company wants to convey into the design and production of the brochure. If the use of soft tones to display daily necessities, give a person a sense of tranquility; The use of bright colors to show the trend fashion, so that readers have the impulse to go to the scene.

2. Image traversal: Modernity and creativity collide

The use of images can not only serve as a simple visual attachment, but also convey vivid information to the audience in the collision of modernity and creativity. The use of bold and full lines to draw a concise and crisp picture, incorporating a very modern element, make the album company's brochure like a leaping modern art work. Pass through time with visual feast, infect the reader's heart.

Details: Feast to dazzle

1. Layout: visual prosody

The importance of layout is self-evident in the brochures produced by the Picture Book Company. The use of symmetrical and asymmetrical layout techniques to shape the visual sense of rhythm. Combining elements such as typography, pictures, labels and so on, make the picture creative, and at the same time have a distinct personality. This not only gives readers the opportunity to show products and services one by one, but also prompts readers to think about the layout.

2. Text design: in-depth

The immediate task is to use words to show the core content of the album company. In the text design, should strive to be concise and clear, with in-depth and shallow methods to introduce the business products. In addition, try some scenario-simulated copywriting design to give readers a glimpse of the product's real-life application environment, thus resonating.

To sum up, let the picture book companyBrochure Design and ProductionInfect readers, from the topic, culture, color, image and other aspects of grasp, present a shock and resonance visual and soul feast for readers. Easy and sharp style of writing, gorgeous and responsible modern design, are for the purpose of transmitting information at the same time infecting the reader's heart, and building an inextricable emotional bond.