What do you need to pay attention to in charge of brochure printing? Do you understand this?

  • album design

  • 2024-03-04 17:12:56

  • 15336

I. Definition of brochure printing

Brochure printing is a process in which paper is used as material and the printing plate is heated and pressed to realize the transfer of pictures and texts on the substrate, so as to print a single sheet or multiple sheets of printed matter with specific meaning.

II. Definitions of brochure printing

  1. Brochure printing is a printing method in which the substrate may be paper, plastic, glass, metal, etc.

  2. The main function of brochure printing is to realize the transfer of pictures and texts on the substrate.

  3. The main products of brochure printing are single or multiple printed materials, such as enterprise albums, posters, and product samples.

  4. The main processes of brochure printing include coating, printing, binding and so on.

  5. The main equipment for brochure printing includes printing press, coating machine, binding machine and so on.

  6. The main materials for brochure printing include paper, ink, paint, etc.

  7. The main purpose of brochure printing is to convey information, display products, and promote the brand.

III. Classification of brochure printing

Brochure printing can be classified according to different criteria. According to different substrates, can be divided into paper brochure printing, plastic brochure printing, glass brochure printing, metal brochure printing; According to different products, it can be divided into enterprise album printing, poster printing, product sample printing, manual printing, etc. According to different processes, it can be divided into one-page brochure printing, fold-leaf brochure printing, manual brochure printing and so on; According to different binding methods, can be divided into paperback brochure printing, hardcover brochure printing, horse-riding nail brochure printing.

IV. Materials and Equipment for Brochure Printing

  1. Paper
    Paper is the main material for brochure printing, and its quality directly affects the quality of brochures. Paper is generally divided into coated paper, matte paper, cardboard, art paper and so on. The coated paper has a smooth surface, which is suitable for printing high-grade products. Dummy powder paper feels comfortable, suitable for general product printing; The cardboard is durable and suitable for printing business cards and warranty cards. Art paper is brightly colored and suitable for high-end art manual printing.

  2. inks
    Ink is another important material for brochure printing, whose quality directly affects the color and glossiness of brochures. Inks are generally divided into solvent inks, water-based inks, UV inks and so on. Solvent ink has bright color and is suitable for printing high-grade products. Water-based ink is environment-friendly and safe, suitable for poster printing; UV ink is bright in color and has the function of UV ultraviolet curing. It is suitable for art paper printing and can effectively prevent and cure dirt.

  3. Equipment
    The device is the implementation ofBrochure PrintingImportant tools, including printing presses, coating machines, binding machines, etc. The printing machine is the main equipment to realize the transfer of pictures and text on the substrate, which can control the size and precision of pictures and text. The coater is the main equipment for paper coating, which can control the concentration and uniformity of the coating. The binding machine is the main equipment for binding brochures, which can control the quality and efficiency of binding.

Recommended Reading:

Properly use color patterns to improve the design and production effect of the company's brochures.

The Influence of Color Pattern Selection on the Idea of Designing Brochure

Bleeding Rules and Application Skills in the Design and Typesetting of Publicity Picture Album

Careful handling of bleeding in brand brochure design

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