Advertising album design is a very important link in modern business, it not only needs to display the characteristics and advantages of products, but also needs to attract consumers' attention and convey the brand image. In the advertising album design, grasp the design level is very important, it can make the design more layered sense, more attractive. So, how to grasp the level of advertising album design?
First, we need to understand what a design hierarchy is. Design hierarchy refers to the arrangement and combination of design elements according to certain rules and logic, forming a clear visual effect. When designing an advertising album, we can divide the album into multiple levels, each of which has different contents and functions.
For example, we can divide the album into three levels: Front, inside and back covers. The cover is the first impression of a picture album, usually showing the product's features and brand image. Therefore, when designing covers, we need to use high-quality printed materials, striking colors and striking pictures to capture the attention of consumers. Inside the page, we need to detail the features and benefits of the product and present them with high-quality graphics and typography. When designing the back cover, we can use promotional information, coupons and other elements to attract consumers to buy again.
In addition to the front, inside and back covers, we can divide the album into more layers. For example, we can divide an album into chapters, each with a different theme and content. When designing these chapters, we need to choose different design elements and styles based on different themes and content.
When designing the hierarchy, we need to consider the overall layout and scale of the album. Typically, we need to divide the album into multiple sections, each with different functions and content. When designing these sections, we need to consider the proportions and balances between them to ensure that the layout and proportions of the entire album are coordinated.
Finally, we need to consider the size and unit of the album.

When designing an advertising album, we need to choose different design elements and styles according to different sizes and units. For example, when creating large advertising albums, we can use larger fonts and clearer images to attract consumers' attention; When creating small advertising albums, we can use smaller fonts and more concise images to present more information.

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