With the development of the times and the increasing competition in the market, the first-class brochure design has become a sharp weapon for modern decoration companies to compete for market share. In order to stand out in the market, the design and production of the brochure must strive for excellence to create a colorful visual effect. This paper will discuss the important link of the design and manufacture of the brochure of modern decoration company, in order to provide some thinking and practical reference.

I. The atmospheric cover design of the pound

The cover is the "face" of the brochure, which determines the focus of consumers' attention in the first place. The cover design of a pound bulging atmosphere, want to show the strength and taste of decoration company, want to arouse consumer's curiosity again. Therefore, designers must combine the aesthetic trends of consumers, industry characteristics and brand culture, outline a modern, elegant and fresh cover visual elements.

II. Clear layout

1. Overall Architecture

Good layout is the key to enhancing the brochure reading experience. First of all, in the overall structure, designers need to fully endow the brochure with a sense of hierarchy and rhythm, make it page by page clear presentation, like a dream. By adjusting the composition of each page, the number of characters and the style of pictures, the overall layout is neither tight nor loose.

2. Content provisioning

As the face of the company's image, the brochure tells the company's brand story, showcases its quality projects, engineering cases, and design styles. In the content presentation, designers should use concise and clear text, clear and moving pictures as the main line, skillfully use design techniques to improve the accuracy and charm of information expression, and stimulate consumers' recognition and trust.

III. Clever use of color combinations

Color is the three-dimensional visual source for the brochure to convey emotion and brand connotation. Designers should follow the principle of color psychology, according to the enterprise characteristic of decoration company and target market, use appropriate color collocation. It should be noted that the balance and adjustment of grayscale, contrast and color temperature, so as not to affect the style and tone of the brochure.

IV. Exquisite Manufacturing Process

1. automatic plate making

The development of modern printing technology provides a powerful impetus for the production of brochures. Automatic plate making technology, which can shorten printing cycle, improve printing quality and reduce production cost, is an important innovation in the field of brochure making. Designers need to master a variety of plate-making software to achieve the layout, color, portrait, proofreading and other aspects of precise control.

2. Seiko Work

Traditional printing technology, binding technology, cutting technology, etc., to the overall effect of the brochure is also very important. Designers should pay attention to the selection and optimization of printing technology, such as CPT printing technology, bronzing/silver technology, UV technology, etc., in order to enrich the quality and level of the brochure. At the same time, attention should be paid to the details of the binding process, improve the durability of the brochure and easy to read.

In summary, 21st Century Renovation'sBrochure Design and ProductionWe must rely on the pursuit of excellence, be good at grasping the market trend and consumer demand, and integrate cover design, layout, color matching, production process and so on, interweave into a gorgeous visual epic. Always maintain the attitude of forge ahead, can help enterprises in the market competition to cut through thorns and lead the way.