Reshaping Visual Aesthetics: Innovative Ways of Making and Making Project Brochure in the New Era
In an age when we are dominated by digital media consumption, the importance of print brochures remains the same. More specifically, a well-designed, concise brochure can open up new opportunities for businesses and projects and build a unique brand image even in the new era of the Internet explosion. The way in which brochures were designed in the past left us with a stereotypical, tedious and even over-commercial look, now we're at a whole new point in history - through innovation. Takes the art of brochure making to a new level.
Any form of design needs to adhere to a clear core: It's both eye-catching and message-transmitting. This idea is very important in today's brochure making, and to achieve this goal, we need to introduce new thinking, new technology and new method into the design process to realize the unique understanding and remodeling of visual aesthetics. On this basis, designers can grasp the record and display more convenient, more intuitive is a kind of association and explanatory power, to break the limitation of traditional design pattern, bring us a new aesthetic experience.
The new era of brochure design, on the one hand, needs to make full use of modern design software, such as Adobe Indesign, Photoshop and Illustrator. With these excellent tools, we can easily obtain rich colors, unique fonts, bright backgrounds, and make our designs vibrant and emotional. On the other hand, future-oriented brochure design requires us to leap beyond the traditional two-dimensional paper and actively explore the deep use of new technologies such as virtual reality (VR), augmented reality (AR). With the power of advanced technology, we can create brochures that go beyond reality and take our clients on a journey of fantasy while also embedding our project information deeply into their memories.
And in terms of content, we can also innovate. No longer limited to rigid words and technical parameters, the new era of brochure production began to try to condense the most complex project information into easy-to-understand and influential brochures through story narration, image metaphor, and even audio and video presentation. This kind of change, will undoubtedly make the content of the brochure more attractive, more arouse the audience's desire to read.
In addition, the design concept of environmental protection has become an important guide for the production of brochures in the new period. "Green" not only in the selection of materials, such as the use of recyclable, biodegradable paper and ink, but also in the design simplification, reduce unnecessary decoration, save resources. This idea, in fact, derives from the deep understanding and respect of nature and society. It conveys a strong message of harmonious coexistence between man and nature and win-win between science and technology and spirit.
futuresBrochure ProductionWe not only need to have enough keen market insight ability, good aesthetic taste, but also need us to have bold innovation, dare to challenge spirit. Only in this era of change and competition, we can create a real close-to-consumer, grounded brochure to maximize brand value. Now and in the future, we should keep our curiosity and curiosity about new things, and use our imagination and creativity in order to reshape the visual aesthetic while driving the development and progress of our industry.
Recommended Reading:
Printing of promotional materials: The Close Connection between Binding Design and Printing Effect
Printing of promotional materials for hardcover books: Excellent visual experience
Imagining, Crafting: What's fascinating about the promotional print
Wireless Adhesive Technology in Collateral Printing: Innovation and utility coexist