How to match multiple logos for posters?

  • album design

  • 2023-09-25 10:51:24

  • 1885

The logo is an integral part of poster design. Matching multiple logos requires skill and creativity. The following describes how to match multiple logos in terms of size, color, shape, and position.

First of all, the size of the logo is one of the key factors that determine the overall design effect. Generally, large logos should occupy the center of the poster, while small logos can be distributed around edges or corners. This is because a large logo captures the viewer's attention, while a small logo provides more detail and information. As a rule of thumb, large logos should be at least 10 cm in size, while small logos can be as small as 1 cm.

Second, the color and shape of the logo are also important factors that determine the matching effect. In general, the same color logo provides a more uniform design style. For example, if the predominant color of a poster is blue, consider using blue or its associated color as the primary logo color. At the same time, different shapes of logos can bring change and freshness to the design. For example, circles and squares can be paired with each other for interesting contrasts.

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Third, the location and layout of the logo are also very important. Generally, large logos should be located in the center of the poster, while small logos can be distributed around edges or corners. Logos of different shapes and sizes must be different to avoid overcrowding or confusion. In addition, the layout should be symmetrical and balanced to avoid visual imbalance.

Finally, it is important to note that,Logo DesignIt should be consistent with the brand image and promotional theme. When designing multiple logos, consider the differences and connections between different logos to ensure the consistency and coordination of the overall design. For example, a poster on an environmental theme may contain multiple environmental-related logos, such as bicycles, trees, and water droplets. These logos should be designed in a consistent manner and should also be aligned with the poster theme.

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